Cannabis Marketing Live

Your front-row seat to the trends and tactics fueling record growth for cannabis dispensaries, delivery, and brands.

Welcome to Cannabis Marketing Live, the go-to show for MSO's, dispensary owners, delivery operators, and cannabis and CBD brands who want to grow smarter, not cheaper.

Each episode, we bring you the latest trends, real-world case studies, and proven strategies from the industry’s top marketers, innovators, and entrepreneurs. From boosting retention to mastering omnichannel campaigns, you’ll get actionable insights you can put to work today — and the inspiration to stay ahead in a rapidly changing market.

All Episodes

Cannabis Marketing Live

Price Fades. Loyalty Pays. Driving Cannabis Loyalty Program with Gamified Rewards

October 03, 2025 • Jake Litke • Season 5 • Episode 9

Episode 2 of the Webinar Series: Escaping the Discount Death Spiral

When your competitors are stuck in the discount trap, that’s your opportunity. The strongest cannabis retailers don’t just attract new customers—they keep them coming back, more often and with higher basket sizes. And they’re doing it without slashing margins.

In this session, we’ll show you how loyalty programs and gamified rewards are outperforming discounting at every turn, backed by real customer data, store-level case studies, and insights from loyalty marketing strategists.

Here’s what you’ll learn:

How loyalty and rewards programs increase customer lifetime value (LTV) and purchase frequency
Why gamification works: the psychology behind points, streaks, and behavioral reinforcement
How to audit your current discount strategy and shift to a loyalty-first approach

This session is designed for dispensary operators, retail marketers, and brand teams who are tired of chasing short-term gains and are ready to build long-term customer value.

Whether you're starting from scratch or upgrading an underperforming loyalty system, this webinar will give you the playbook to make loyalty your competitive edge.

Save your seat now and get the blueprint.

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🎁 “Discount Escape Plan”

All attendees receive this step-by-step roadmap to shift away from discount dependence and toward sustainable, loyalty-driven revenue.

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Want more great cannabis marketing tips?!

Join thousands of others and gain access to exclusive cannabis marketing content, timely regulatory news, and advertising support: www.mediajel.com/cannabis-business-resource/

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Want more great cannabis marketing tips?!

Join thousands of others and gain access to exclusive cannabis marketing content, timely regulatory news, and advertising support: www.mediajel.com/cannabis-business-resource/

Like us on Facebook: www.facebook.com/MediaJel

Let's strategize about your business: www.mediajel.com/contact-us/